Luca Sartoni is a media professional with more than a decade of technical and marketing background. Thanks to his extensive experience in different business environments, from SMEs to large corporate projects, Luca helps companies scale up their business adopting data driven strategies. He does not believe in Santa Claus, magical spells and everything that is not backed up by facts. Luca is a Growth Engineer at Automattic.
In addition to his consulting background, Luca is a well renowned blogger and a speaker in the online communications industry.
Presentation: Powering Business Sites with WordPress
“I’ll be addressing all the code poets, the WordPress consultants and business owners who powers their business sites with WordPress. I’ll be showing them how to define their business goals and structure a methodology based on WordPress to implement all the tools to meet those goals. I’ll be covering case scenarios: restaurants, gyms, local businesses, consultants, pro-bloggers, etc.”